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The Best Tips For Using Facebook For Marketing



A lot of people see Facebook as a mindless time-wasting site.

On the other hand, Facebook can be an incredible marketing tool for any business. Tons of people are on Facebook every day. If you are able to reach out to those people then the results will be amazing. This article is going to help you use Facebook in the best way.



Integrate your Facebook page with your other campaigns. Place links to your Facebook page on your blog, website and in the signature of your professional emails. You should draw attention to your Facebook page by presenting it as a way to get access to exclusive content and more promotional offers.


Use all of the options available to you on Facebook when using it to market your business. There are so many different ways that you can customize your page, the key is knowing exactly what those options are. If you need help there are many websites, including Facebook, that can give you some insight.


Make sure to give someone incentive if they "like" your page. These "likes" can bring new attention to the Facebook page. Consider offering people something free and exclusive if they like your page. You could give it out to everyone or just have one winner. If you give them something they desire, they'll easily click "like" for your page.


Be sure your Facebook page properly represents your business or company. Usually, fans of your page are there because they are interested in learning about what you offer. If you do not have any details about your products or services, they may be confused about what it is you are offering.


Create a special group that is only for your business. This allows you and your customers a place to chat and learn. You can also give your group customers advance notice of deals and coupons or even create special sales just for them. This is a terrific method of learning all about your customer base.


Add pictures to your profile page. People love pictures and it really is true that a picture is worth a thousand words. When your fans can see what you have to offer, your customers with your products or services, or what you stand for, they will feel more of a connection to your company.


Connect your Twitter account to your Facebook page. This will help you streamline your posts to both social media accounts. When you post on Twitter, your post is also posted simultaneously on your Facebook page as well. This saves you the time and effort of signing onto both sites to make one post.


Add pictures to your profile page. People love pictures and it really is true that a picture is worth a thousand words. When your fans can see what you have to offer, your customers with your products or services, or what you stand for, they will feel more of a connection to your company.


Respond to your fans. Remember Facebook is social! Your fans have begun following you because they are interested in what you have to offer. They want to communicate with you. If they are writing questions or having a conversation, get involved back. Answer those questions and get in the conversation.
It'll build a lot of loyalty among your followers.

Take advantage of the feature on Facebook that allows you to schedule your posts. It is important that you update regularly to keep up interest in your company. However, you might not have time to sit down each day and write a post. That is where scheduling comes in handy.
You can take an hour or two one day to knock out a bunch of posts, and then schedule them throughout the upcoming week.

Consider developing a Facebook app if your subscribers are likely to use this feature. A good app should be fun to use and valuable to your audience. You could for instance develop a game based on your products or provide your subscribers with an interactive catalog.
Measure the interest of your audience for apps before getting started with this project.

It's vital that you become familiar with certain Facebook marketing pitfalls, so that you can avoid copying them and sinking your own marketing campaigns. There are many examples of each out there. Looking at the worst examples is often overlooked by many people who just look at the best.
Check them out and learn from them.

Encourage two-way communication with your customers. If a customer posts a great photo of your product or service, share it with everyone. Also take advantage of the Reply feature getting rolled out to respond directly to particular comments on an individual basis.
Facebook allows for both group and individual communication simultaneously.

Put a face to your name. You will find that your fans will appreciate knowing exactly who they are talking to when you communicate on your page. Add a picture of yourself so they know who you are. You may even choose to share some information about who you are, too.


Facebook can help you increase your business as you get more and more followers. Tagets new as well as long time friends with special offers and promotions. By not providing your loyal customers with promotions, you may lose them.

Social media sites are all about making connections. If you want your Facebook marketing to be effective, your community has to feel like it knows you. Make an effort to interject a bit of your life and yourself into your posts. If people can identify with you, they are much more likely to buy from you.


Use the "?Create a Similar Ad' feature. This will change your ad subtly while maintaining the same message. It can help you get more exposure while promoting the same thing as the original ad. In seconds, you can have a whole new ad made up with nearly no effort on your part.

Use the "?Create a Similar Ad' feature. This will change your ad subtly while maintaining the same message. It can help you get more exposure while promoting the same thing as the original ad. In seconds, you can have a whole new ad made up with nearly no effort on your part.


Using Facebook for marketing purposes makes sense and cents! Use the information from this article to begin your marketing campaign and reach an unlimited amount of new customers. When something works in business, it catches on and everyone starts taking advantage of it.
Today there are literally millions of companies on Facebook: What are you waiting for?

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